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From crypto rewards cards to neobanks with EtherFi, Gnosis and Ready

From crypto rewards cards to neobanks with EtherFi, Gnosis and Ready

The BlockThe Block2025/11/25 16:00
By:By Jordan Leech

Quick Take Executives from EtherFi, Gnosis and Ready unpack how cheap L2s, new fiat rails and self-custody are turning high-reward “crypto cards” into full-blown global neobanks.

From crypto rewards cards to neobanks with EtherFi, Gnosis and Ready image 0

Episode 49 of The Crypto Beat was recorded with The Block's Tim Copeland, Gnosis Co-Founder Stefan George, EtherFi CEO Mike Silagadze, and Ready Co-Founder Itamar Lesuisse.

Listen below, and subscribe to The Crypto Beat on YouTube ,  Apple ,  Spotify , Twitch, or wherever you listen to podcasts. Please send feedback and revision requests to  [email protected] .

In episode 49 of the Crypto Beat, Tim Copeland was joined by Gnosis Co-Founder Stefan George, EtherFi CEO Mike Silagadze, and Ready Co-Founder Itamar Lesuisse to break down how cheap L2s, new fiat rails and self-custody are turning high-reward “crypto cards” into full-blown global neobanks that can realistically challenge Revolut, Amex and traditional banks.


OUTLINE

00:00 - Introduction
02:37 - Bridging DeFi to daily spend
03:58
- Why demand is surging
08:17 - Neobank revenue model
13:04 - Cost of issuing cards
15:04 - Regional issuance hurdles
19:00 - New user segments
22:27
- What is a crypto neobank?
26:28 - Fixing crypto UX
32:27 - Cost and global scale edge
37:40 - Power of composability

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Disclaimer: The content of this article solely reflects the author's opinion and does not represent the platform in any capacity. This article is not intended to serve as a reference for making investment decisions.

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