While technological advancements surge forward, society often finds itself lagging behind. Masha Bucher, the founder and general partner at Day One Ventures, established her firm to address this divide. By merging venture capital with proactive public relations, she supports her portfolio companies in not only securing investment but also standing out in a crowded marketplace.
Day One Ventures has played a pivotal role in the early growth of companies such as World, Superhuman, and Remote.com. Impressively, a dozen of its investments have reached valuations in the billions.
On a recent episode of TechCrunch’s Equity podcast, Rebecca Bellan interviewed Bucher to discuss the shortcomings of conventional PR, her approach to selecting founders, and the growing necessity for startup leaders to maintain a strong online presence.